Small Business Blog

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Improve your Position in Local Search

Improve your Position in Local Search

How to Stay Ahead of Your Competition in Local Search Your next new customer is searching locally for a company to do business with. Will they find your business when searching? What can you do to improve your position​ in local search results?We must first understand...

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What Does SEO Cost Small Businesses

What Does SEO Cost Small Businesses

2018 brought with it a range of changes for local businesses to come to grips with. The local search landscape has changed so much in the last year - and with it, so must SEO tactics. SEO means optimizing your digital presence so your business can be found when people...

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Getting Started with Local Search: What to Consider

Getting Started with Local Search: What to Consider

By now you have most likely decided that investing in local search is a worthwhile venture for your business. You realize that with a little effort, you can improve your competitive position and reach more new customers from local search. The next step is deciding how...

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How Google Decides Who to Show in Local Search Results

How Google Decides Who to Show in Local Search Results

Do you know the 11 secret ingredients in KFC’s Original Recipe? Of course not - it’s a trade secret. The same can be said for the secret formula Google uses when deciding who to show in local search results. Though Google does not outright tell businesses what they...

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Our Ideal Customer

Our Ideal Customer

The Ideal Shoptoit Customer is a Small Business with any of the following characteristics. If one or more of these statements resonate with you, we may be a great match.Wants New CustomersHas CompetitionBusy, Too Much To DoSkeptical with Low TrustNot Overly...

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Facebook vs. Google Advertising 2018

Facebook vs. Google Advertising 2018

Facebook vs. Google: Where Should Small Businesses Invest their precious ad dollars? Facebook and Google both grew at a very rapid pace in 2018, with the bulk of the growth coming from their dealings with small businesses. Facebook recently announced it now has over 7...

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Understanding Page One of a Google Search Result

Understanding Page One of a Google Search Result

When a searcher types a search query into Google, they are delivered to a search engine results page (SERP). This page consists of what Google thinks is the best match for what you the searcher is looking for. As businesses, we often neglect to recognize the...

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What Every Business Needs to Get New Customers

What Every Business Needs to Get New Customers

If it’s new customers you want, you have to make it easy for them to find you on Google. It’s that simple. Google states they are now delivering more than 11 billion introductions to local businesses per month. And what's more, 76% of these introductions result in a...

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Our mission is to create a perpetual stream of new customers to your small business

Shoptoit is a cloud-based marketing platform that leverages automation to make it fast, easy, and affordable for any small businesses to reach new customers through Google search

Our mission is to create a perpetual stream of new customers to your small business

Shoptoit is a cloud-based marketing platform that leverages automation to make it fast, easy, and affordable for any small businesses to reach new customers through Google search

Have questions, or want to learn more?

Schedule a call with a Shoptoit team member at a time that works for you.

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