FOR IMMEDIATE RELEASE Shoptoit Inc. Partners with AppDirect to Help Small Businesses Thrive in the Digital Age CALGARY, AB April 26, 2019 – In an on-going effort to help small businesses compete in today’s expanding digital landscape, Shoptoit has...
2018 brought with it a range of changes for local businesses to come to grips with. The local search landscape has changed so much in the last year – and with it, so must SEO tactics. SEO means optimizing your digital presence so your business can be found when...
Facebook vs. Google: Where Should Small Businesses Invest their precious ad dollars? Facebook and Google both grew at a very rapid pace in 2018, with the bulk of the growth coming from their dealings with small businesses. Facebook recently announced it now has over 7...
In the recent past, a Google search with local intent resulted in a list of nearby businesses, with each result directing the searcher to the business’ website. As time goes on, Google is stepping away from this approach – and is instead creating an experience...
Dynamic Search Ads, though similar to traditional text-based keyword ads, differ in one big way. They forego keyword lists, and instead base your ad campaign around a product feed for your business. Google then matches users’ queries to the types of products from your...
In 2017 Google delivered over 2 billion searches per day from mobile devices alone – and of those searches, 33% were specifically for a local business. Last week the CEO of Google, Sundar Pichais, stated that local mobile searches grew by almost 50% in the last...
Content Inspiration for New Affiliate Partners As an affiliate, great looking ads are nice, but they have nowhere near the same power as creating compelling, useful content does. And we all know that creating well-written, well-researched and fresh content every week...
Google revamping the search index to favor Mobile friendly results is big news for online marketers and businesses of all sizes. What does it mean for you as an Affiliate Marketer? It means that you can expect a significant increase in the interest level of small...
Bridge the gap with Affordable & Efficient Mobile Marketing Today’s marketplace has changed. On one hand, the consumer is looking at supporting the shop local movement by purchasing from local businesses. Supporting local business creates jobs, supports...
Mobile search advertising grew over 105% in the first half of 2016. Why, because it’s quite simply the best way to drive new customers to your physical business today. You can literally reach a nearby searcher while they are actively looking for a place where...
